Fresh Job Vacancy at Twinpine

Fresh Job Vacancy at Twinpine

Twinpine is a mobile advertising network reaching millions of African consumers on mobile devices. We aggregate local and international mobile web pages on our platform to offer brands and advertisers a communication medium on the mobile internet. We create value for advertisers, publishers and developers by serving relevant, carefully- targeted adverts to mobile internet users using demographic targeting.

Senior Inventory & Traffic Acquisition Executive

Core Responsibilities

  • Lead media buying efforts through all aspects of the cycle including relationship initiation, negotiation, and closing.
  • Strong negotiation skills while maintaining strategic partnerships with top publishers
  • In-depth industry knowledge on content providers
  • Ability to analyze company and client needs, develop appropriate media plans to yield the desired result and maximize objectives
  • Negotiate and sign-up selected publishers.
  • Keep publishers informed on the current situation of campaigns and latest developments.
  • Manage publisher relationships with regards to payments, contract extension, etc.
  • Source partnership opportunities and develop initiatives toward growing inventory supply
  • Work strategically with internal teams to assess inventory needs and act upon those findings.
  • Research premium and high traffic publishers.
  • Continuously prospecting for new business using your existing network of relationships and creating new relationships.
  • Identify market trends and translate these to prospects
  • Manage execution of third party projects and initiatives protecting publisher and Twinpine interest.
  • Identify and implement publishers’ business development initiatives for increasing reach and revenues.
  • Acquire access to inventory across the spectrum of all relevant content globally.
  • Monitor daily publisher inventory performance and ensure smooth running.
  • Monitor stability and aggressively grow the Twinpine network publisher inventory.
  • Collaborate with Campaign Managers to understand campaign delivery/performance and relationship to inventory used
  • Lead traffic/ inventory exchange efforts with partner Ad networks and publisher integration efforts.

Qualifications and Requirements

  • Bachelor’s Degree in Business, Marketing, or a related field in an accredited university
  • 3-5 Years’ experience in Digital Ecosystem and Mobile Advertising
  • Knowledge of CPM and CPC pricing model
  • Good negotiation/deal closing skills
  • Excellent communication, interpersonal, and relationship-building skills
  • Creative approach to up-selling to an existing client base and generating new business
  • Possession of account management experience preferably in an advertising Agency will is desirable. Basic knowledge of mobile marketing is preferred
  • Experience in a digital agency will be an advantage
  • Strong Publisher’s relationship
  • Ability to efficiently manage cost
  • Ability to present and manage budget
  • Ability to work effectively under pressure

Method of Application

Interested and qualified candidates should send their CV’s to: [email protected]

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